Os chiefs marketing officer (CMOs), que possuem um dos históricos de permanência mais curtos entre os cargos de C-level, estão acostumados à
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The global retail market will reach $25.038 trillion in 2019, an increase of 4.5% and a slight acceleration in growth vs. the
If you search the internet for ‘content and AI’, you’ll mostly find people talking and writing about how algorithms are trespassing on
early every day brings news of another use of augmented reality (AR) by brands across every major vertical, including retail, beauty, fashion,
Accenture’s recent acquisition of Droga5 had the agency world on their toes. Is this what will become of our industry? The answer
The world’s most valuable brand is worth $315.5 billion.Source: Kantar 43 months Average CMO tenure dropped by 1 month this year.Source: Spencer Stuart ↑